Study title

Socio-cultural changes of values. Consumer habits and conduct in media reception. Communicative effect research. Life style. Topics: the data set contains 51 survey waves.$June 1975: Uninhabitability of the Earth through human intervention; political goals; satisfaction with school and vocational training; smoking; restriction of automobile traffic; nuclear power; equal opportunities in vocational training. August 1975: New partnership in marriage; most urgent personal desire; democracy restriction; political reforms versus preservation; need and environmental risk in nuclear power; entertainment on television; education policy; media usage television. November 1975: Political confidence; distribution of tasks in household; environmental protection as personal task or government task; media usage; newspaper and television. February 1976: Economic confidence; personal economic situation;$goals in life; personal values and those of all of society; political attitude; party preference; equal opportunities in vocational training; purpose of going to college; media usage radio and commercial radio. May 1976: Political expectations in view of the Federal Parliament election;attitude to the achievement principle; knowledge about the inflation rate; vacation trips; economic confidence. August 1976: Satisfaction with personal situation; most urgent personal desire; interest in politics; judgement on the Federal Government; interest in art; leisure behavior; attitude to smoking; attitude to election advertising and party preference; economic confidence. November 1976: Interest in fashion and clothing; most important task of the artist; political reforms versus preservation; attitude to the economy; media usage magazines; use of cultural facilities; possession of a car and car use; attitude to the concept of freedom; art and politics. February 1977: Personal economic situation and income development; political knowledge about the Weimar republic; interest in art...