Summary information

Study title

Follow-up on County Elections 2022

Creator

Borg, Sami (Tampere University) - 0000-0002-1066-6039
Nurmela, Sakari (Kantar TNS Finland)
Pehkonen, Juhani (Kantar TNS Finland)

Study number / PID

FSD3709 (FSD)

urn:nbn:fi:fsd:T-FSD3709 (URN)

10.60686/t-fsd3709 (DOI)

Data access

Restricted

Series

Follow-ups on Finnish National and Local Elections (GallupChannel)

Kantar has been collecting follow-up data on Finnish public elections, using its computerised Kantar Forum Channel system (previously known as GallupChannel). The project has been led by, among others, Tom Moring and Juhani Pehkonen. The surveys have studied voting behaviour, political party and candidate choice, and what kind of influence the media, information sources, election campaigns and advertising have had on people's voting decisions.

Abstract

The survey studied voting behaviour in the 2021 county elections in Finland. The data were collected just after the elections. First, the respondents' opinions on the importance of various elections (e.g. parliamentary, presidential, county, municipal) were surveyed. The respondents were asked whether they had followed election reporting, campaigning and advertising in different media (including the social media such as Facebook). Opinions on the importance of the different services provided by the wellbeing services counties and topics related to the wellbeing services counties were explored. Voting behaviour was investigated by asking whether the respondents had voted in the county elections just held, which party they had voted for and whether the candidate or the party had been more important in the choice. Information sources used for the voting choice were studied. Those who had voted were asked why they voted, which factors and issues had influenced their candidate choice, and at which stage they had made their final choice. The respondents who had voted were also asked whether they had considered voting for candidates from any of the other parties, and which parties they in general would consider voting for. Those who had not voted were asked which factors (e.g. 'I had trouble finding a suitable candidate for myself”, 'I did not have enough information about topics that are important for me in order to make a decision”) had contributed to that decision. Next, views on the parties' election campaigns were surveyed. The respondents' views on the desirability of different directions for the future of Finland were investigated with a series of statements (e.g. Finland where there is more law and order, Finland with a smaller public sector, Finland with lower income inequality). The respondents were also asked to assess how left-wing and right-wing several political parties in Finland are. Additionally, the respondents were asked whether they had voted in the...
Read more

Methodology

Data collection period

28/01/2022 - 02/02/2022

Country

Finland

Time dimension

Longitudinal: Trend/Repeated cross-section

Analysis unit

Individual

Universe

People aged 18-79 eligible to vote in county elections; county elections were not held in Helsinki and the Åland Islands

Excludes: the Åland Islands and Helsinki

Sampling procedure

Probability: Multistage

Kind of data

Quantitative

Data collection mode

Self-administered questionnaire: Web-based (CAWI)

Access

Publisher

Finnish Social Science Data Archive

Publication year

2024

Terms of data access

The dataset is (B) available for research, teaching and study.

Related publications

  • Borg, Sami (2023) Aluevaalitutkimus 2022. Tutkimus Suomen ensimmäisistä aluevaaleista. Kunnallisalan kehittämissäätiön Tutkimusjulkaisu-sarjan julkaisu nro 116. Helsinki: KAKS.