Summary information

Study title

Negative Option and Inertia Selling among Holders of Credit Agreements, 1991

Creator

NOP Market Research Limited

Study number / PID

2799 (UKDA)

10.5255/UKDA-SN-2799-1 (DOI)

Data access

Restricted

Series

Not available

Abstract

Abstract copyright UK Data Service and data collection copyright owner.


Among holders of credit agreements (retail store cards, loans/h.p., mail order credit, credit cards):
to establish the prevalence of negative option and inertia selling.
to determine the extent to which these practices result in a consumer paying for a service they do not want
to determine the outcome of any claims made on insurance policies sold in this way
Main Topics:

Variables
Holding of credit cards, loans/h.p. agreements, mail order credit or retail store cards; whether payments being made for insurance or membership of special shopping clubs; if yes at 2, circumstances by which payments came to be made.

Methodology

Data collection period

01/01/1991 - 01/02/1991

Country

Great Britain

Time dimension

Cross-sectional (one-time) study

Analysis unit

Individuals
National
Consumers

Universe

Holders of credit agreements (18+)

Sampling procedure

Multi-stage stratified random sample
See Introduction and Methodology

Kind of data

Not available

Data collection mode

Telephone interview

Access

Publisher

UK Data Service

Publication year

1991

Terms of data access

The Data Collection is available to UK Data Service registered users subject to the End User Licence Agreement.

Commercial use of the data requires approval from the data owner or their nominee. The UK Data Service will contact you.

Related publications

Not available