Study title

This is the fourth study of the political contents in press, radio and television within the research projects ´Mass media and the electorate´, ´Swedish election campaign´ and ´Parliament, elections and the representative democracy´ and it was carried out in connection with the 1985 general election. It is a detailed campaign study of news reporting in the press, radio and television during the last four weeks before the day of the referendum. See Media election survey 1979 for more information about the research project. Purpose: To describe, identify and analyse media's reporting of the election campaign 1985.