Study title

Construal level theory proposes that events that are temporally proximate are represented more concretely than events that are temporally distant. We tested this prediction using two large natural language text corpora. In study 1 we examined posts on Twitter that referenced the future, and found that tweets mentioning temporally proximate dates used more concrete words than those mentioning distant dates. In study 2 we obtained all New York Times articles that referenced U.S. presidential elections between 1987 and 2007. We found that the concreteness of the words in these articles increased with the temporal proximity to their corresponding election. Additionally the reduction in concreteness after the election was much greater than the increase in concreteness leading up to the election, though both changes in concreteness were well described by an exponential function. We replicated this finding with New York Times articles referencing US public holidays. Overall, our results provide strong support for the predictions of construal level theory, and additionally illustrate how large natural language datasets can be used to inform psychological theory.This network project brings together economists, psychologists, computer and complexity scientists from three leading centres for behavioural social science at Nottingham, Warwick and UEA. This group will lead a research programme with two broad objectives: to develop and test cross-disciplinary models of human behaviour and behaviour change; to draw out their implications for the formulation and evaluation of public policy. Foundational research will focus on three inter-related themes: understanding individual behaviour and behaviour change; understanding social and interactive behaviour; rethinking the foundations of policy analysis. The project will explore implications of the basic science for policy via a series of applied projects connecting naturally with the three themes. These will include: the...