Study title

Future consumer habits and general future expectations of West Germans. Topics: Fear of the future; desire for a ripe old age; greatest desire for the future; belief in the hereafter; assessment of the political future of Western Europe; expected work service and future leisure time development; reasons for or against a reduction in working hours; judgement on future population development and nutrition supply; most healthful food; assessment of life style of people and happy life in the FRG in the future; means of transport in the next two decades and covering great distances; assessment of tourism development in the FRG; future vacation destinations, vacation reasons and vacation expenditures; expected development of eating habits, the calorie content of foods and the manner of fertilizing vegetables and fruit; expected fashion trends in clothing and raw materials for clothing; assessment of the development of smoking habits of people in general; assessment of the trend to filter cigarettes; personal smoking habits and preferred brand of cigarettes; judgement on future shopping behavior (scale); assessment of the development of self-service stores, specialist stores and department stores; price comparisons; most important point of view in shopping; types of spirits with greatest chances in the future; physical complaints and development of frequency of trips to the doctor in the future; assessment of the development in treatment of minor complaints and possibility to acquire medications; supposed reasons for future physical complaints; desire for children; assessment of the average number of children in the future; most important problems of the FRG in the future; academic occupations with the greatest future; athletic activity and assessment of the preferred type of sports in the future; assessment of change of group influence through loss of power or gain in power; preference for one´s own home in the country or residence in the city.