2026-05-25T13:54:35Z https://datacatalogue.cessda.eu/oai-pmh/v0/oai

d675b16eb98f6427e8573276b93fb66d7f3fe1190e3a9f3b99deda4ff4930dd9 2025-10-01T03:45:06Z language:enopenaire_data

DDI2.5 XML CODEBOOK RECORD FOR STUDY NUMBER 1889 Alcoholic Drinks: Imagery and Consumption, 1982 188910.5255/UKDA-SN-1889-1 Jackson, K. S., Hatfield Polytechnic, School of Business and Social Studies No information recorded UK Data Service 07 October 1983 AGEALCOHOL USEALCOHOLIC DRINKSATTITUDESBEVERAGESCONSUMERSCONSUMPTIONEXPENDITUREGENDERIMAGESMOKINGSTUDENTS Consumption and consumer behaviourHigher and further educationHealth behaviourYouthLeisure, tourism and sport <P>Abstract copyright UK Data Service and data collection copyright owner.</P>The purpose of this study was to provide a practical exercise for students of market research. Alcoholic drinks were chosen as the subject area, because most people are involved as consumers and because it is a market with high consumer interest and sharply differentiated, image-intensive products.<br><B>Main Topics</B>:<BR>Variables<br> Cigarette consumption; drinking in pubs and bars; drinks consumed; whether drinks are 'masculine' or 'feminine'; expenditure in pubs and bars; images. February 1982 - March 198201 February 198201 March 1982 England Hertfordshire IndividualsSubnationalConsumersStudents Students at the Hatfield Polytechnic Cross-sectional (one-time) study Quota sample58% male, 42% female Face-to-face interview <p>The Data Collection is available to UK Data Service registered users subject to the <a href="https://ukdataservice.ac.uk/app/uploads/cd137-enduserlicence.pdf" target="_blank">End User Licence Agreement</a>.</p><p>Commercial use of the data requires approval from the data owner or their nominee. The UK Data Service will contact you.</p> See <restrctn> Jackson, K. (1982) 'Alcoholic drinks: : imagery and consumption'<i></i> Alcoholic drinks: https://oai.ukdataservice.ac.uk:8443/oai/provider 1889 2024-11-28T07:21:41Z ddi:codebook:2_5