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          <titl xml:lang="en">DDI2.5 XML CODEBOOK RECORD FOR STUDY NUMBER 7407</titl>
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        <titl xml:lang="en">Public Attitudes to Campylobacter, 2012</titl>
        <IDNo xml:lang="en" agency="UKDA">7407</IDNo><IDNo xml:lang="en" agency="DOI">10.5255/UKDA-SN-7407-1</IDNo>
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        <AuthEnty xml:lang="en">Food Standards Agency
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        <copyright xml:lang="en">&lt;a href="https://www.nationalarchives.gov.uk/information-management/re-using-public-sector-information/uk-government-licensing-framework/crown-copyright/" target="_blank"&gt;© Crown copyright&lt;/a&gt;. The use of these data is subject to the &lt;a href="https://ukdataservice.ac.uk/app/uploads/cd137-enduserlicence.pdf" target="_blank"&gt;UK Data Service End User Licence Agreement&lt;/a&gt;. Additional restrictions may also apply.</copyright>
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        <fundAg xml:lang="en">Food Standards Agency</fundAg>
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        <distDate xml:lang="en" date="2013-11-11T14:10:52Z">11 November 2013</distDate>
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        <keyword xml:lang="en" vocab="ELSST" vocabURI="https://elsst.cessda.eu/id/6b792ea3-35c2-457a-b422-01f23c084b90">ATTITUDES</keyword><keyword xml:lang="en" vocab="ELSST" vocabURI="https://elsst.cessda.eu/id/00000000-0000-0000-0000-000000000000">MEAT</keyword><keyword xml:lang="en" vocab="ELSST" vocabURI="https://elsst.cessda.eu/id/fd10c2d9-6e26-4d75-b106-5b4aed04738d">CONSUMER INFORMATION</keyword><keyword xml:lang="en" vocab="ELSST" vocabURI="https://elsst.cessda.eu/id/3a1ea5a8-9106-4acb-8ac4-de43c09c106e">FOOD POISONING</keyword><keyword xml:lang="en" vocab="ELSST" vocabURI="https://elsst.cessda.eu/id/23f19013-53d7-48f8-846c-c14cd0093947">FOOD SAFETY</keyword><keyword xml:lang="en" vocab="ELSST" vocabURI="https://elsst.cessda.eu/id/b769ff7f-0825-46cd-bb30-98271103607d">FOOD PREPARATION</keyword><keyword xml:lang="en" vocab="ELSST" vocabURI="https://elsst.cessda.eu/id/a13b07fd-2383-4b06-aef6-9058d0ed982b">FOOD TECHNOLOGY</keyword><keyword xml:lang="en" vocab="ELSST" vocabURI="https://elsst.cessda.eu/id/19540cc0-7c53-4904-b04d-72c0e99d607d">FOOD AND NUTRITION</keyword><keyword xml:lang="en" vocab="ELSST" vocabURI="https://elsst.cessda.eu/id/2ad35e7e-eb80-4b5c-98ac-99a63a785d98">ORGANIC FOODS</keyword><keyword xml:lang="en" vocab="ELSST" vocabURI="https://elsst.cessda.eu/id/27282e9b-1714-4810-910f-e7616718325a">SHOPPING</keyword><keyword xml:lang="en" vocab="ELSST" vocabURI="https://elsst.cessda.eu/id/c910eb6d-3621-4d53-8ded-ae2ea387f3c4">LARGE SHOPS</keyword><keyword xml:lang="en" vocab="ELSST" vocabURI="https://elsst.cessda.eu/id/cd3e7c03-bd2f-4028-b00a-61423ed5461a">SMALL SHOPS</keyword><keyword xml:lang="en" vocab="ELSST" vocabURI="https://elsst.cessda.eu/id/00000000-0000-0000-0000-000000000000">GENDER</keyword><keyword xml:lang="en" vocab="ELSST" vocabURI="https://elsst.cessda.eu/id/778dc4e5-2aea-41fb-acbc-f04940788616">AGE</keyword><keyword xml:lang="en" vocab="ELSST" vocabURI="https://elsst.cessda.eu/id/205c56de-d9b4-4548-92b2-411873c0b417">INCOME</keyword><keyword xml:lang="en" vocab="ELSST" vocabURI="https://elsst.cessda.eu/id/9436dd25-565c-405e-869c-35195c170077">ETHNIC GROUPS</keyword><keyword xml:lang="en" vocab="ELSST" vocabURI="https://elsst.cessda.eu/id/5a1f3d7e-a33b-4ed6-8f3f-8105ce16e6fc">COOKING</keyword><keyword xml:lang="en" vocab="ELSST" vocabURI="https://elsst.cessda.eu/id/5fdc23d4-fef8-4338-acd6-0ae6bc164a8e">FOOD</keyword><keyword xml:lang="en" vocab="ELSST" vocabURI="https://elsst.cessda.eu/id/901cce26-8d82-427f-9d95-43213d0401d7">CHEMICALS</keyword>
        <topcClas xml:lang="en">Social behaviour and attitudes</topcClas><topcClas xml:lang="en">Health behaviour</topcClas>
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      <abstract xml:lang="en">&lt;P&gt;Abstract copyright UK Data Service and data collection copyright owner.&lt;/P&gt;</abstract><abstract xml:lang="en">Campylobacter is the biggest cause of foodborne disease in the UK, with the majority of human infections being linked to the handling and consumption of chicken, but public understanding of Campylobacter risk is low. Reducing Campylobacter risk is a key target for the Food Standards Agency (FSA).&lt;br&gt; &lt;br&gt; Slaughterhouse decontamination treatments (such as lactic acid, hot water or steam) could potentially have a significant effect in reducing the Campylobacter risk.  The FSA therefore commissioned GfK NOP and Research Works to conduct a scoping study followed by a consumer survey to investigate public understanding and awareness of Campylobacter, and attitudes towards potential slaughterhouse decontamination treatments for poultry and beef, focussing on lactic acid.&lt;br&gt; &lt;br&gt; The scoping study consisted of a literature review plus two focus groups with consumers (not held at the UK Data Archive), while the consumer study consisted of over 2,000 interviews with a random probability sample of those who ever buy or cook meat, including boost samples for the devolved countries.&lt;br&gt; &lt;br&gt; The main objective of the project was to provide a more quantifiable assessment of consumers’ views specifically focussing on UK consumers’:&lt;br&gt; &lt;ul&gt;&lt;li&gt;understanding and awareness of Campylobacter&lt;/li&gt;&lt;li&gt;attitudes towards potential slaughterhouse decontamination treatments for  poultry and beef, focussing on lactic acid&lt;/li&gt;&lt;li&gt;attitudes towards potential labelling used to discourage washing of poultry &lt;/li&gt;&lt;/ul&gt;&lt;br&gt; Further information about this study can be found on the &lt;a class="external" href="http://www.food.gov.uk/science/research/foodborneillness/foodbornediseaseresearch/b14programme/b14projlist/fs241052/" title="Food Standards Agency"&gt;Food Standards Agency&lt;/a&gt; website.&lt;br&gt; &lt;br&gt;</abstract><abstract xml:lang="en">&lt;B&gt;Main Topics&lt;/B&gt;:&lt;BR&gt;</abstract><abstract xml:lang="en">The main topics covered were: food safety, campylobacter; food poisoning; food treatment.</abstract>
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